PROFESSIONAL

I'm passionate about bringing together communication, technology, creativity, and education to create ideas that make a real difference. As a Senior Lecturer at Universiti Putra Malaysia (UPM), I love exploring how people connect, communicate, and learn in an increasingly digital world. My work spans strategic communication, digital media, artificial intelligence, media literacy, and inclusive education, but at its heart, it's always about people. Whether I'm supervising research, developing inclusive children's books, speaking at conferences, or collaborating with researchers and industry partners, I'm driven by one simple goal: using knowledge to create positive impact.

I believe research should be practical, meaningful, and accessible. That's why I enjoy working on projects that empower communities, inspire innovation, and make learning more inclusive for everyone. When I'm not teaching or researching, you'll probably find me brainstorming new ideas, mentoring students, curating exhibitions, or working with amazing collaborators from around the world.

Thanks for stopping by! Feel free to explore my research, publications, projects, and collaborations. If you share similar interests or have an exciting idea, I'd love to connect.

Together, let's create communication that informs, technology that empowers, and research that makes a difference.