A
PROFILE
Laman Web Staf UPM
PROF. MADYA DR. SYUHAILY BINTI OSMAN
PROFESOR MADYA
FAKULTI EKOLOGI MANUSIA
syuly@upm.edu.my
Laman Web UPM
PROFILE
syuly
BM
EN

PROFESIONAL

NAMA :
(Prof. Madya Dr.) SYUHAILY BINTI OSMAN
JAWATAN :
PROFESOR MADYA
PTJ :
FAKULTI EKOLOGI MANUSIA

BIDANG PENYELIAAN
CONSUMER SCIENCE
PENDIDIKAN
PHD
UNIVERSITI MALAYA, KUALA LUMPUR
Graduated : 2008
MASTER SAINS
UNIVERSITI PUTRA MALAYSIA, SERDANG, SELANGOR
Graduated : 2000
BACELOR SAINS
UNIVERSITI PUTRA MALAYSIA, SERDANG, SELANGOR
Graduated : 1997
DIPLOMA
UNIVERSITI PERTANIAN MALAYSIA, SERDANG, SELANGOR
Graduated : 1993
PENERBITAN BUKU
1. SIRI 1: 30 AMALAN PENGGUNAAN LESTARI: ADAKAH ANDA AMALKAN?
    ISPN: 978-967-10618-0-0
2. SIRI2: 30 AMALAN PENGGUNAAN LESTARI: ADAKAH ANDA AMALKAN?
    ISPN: 978-967-10618-1-7
3. Membudayakan Penggunaan Lestari
    ISPN: 978-983-42764-2-3
4. Malaysia Negara Maju: Realiti dan Cabaran Pengguna
    ISPN: 978-967-10618-4-8
5. Perlindungan Pengguna Ke Arah Memperkasakan Pengguna di Malaysia
    ISPN: 978-983-42764-4-7
6. KENALI PENGGUNA KE ARAH MEMANTAPKAN PENDIDIKAN PENGGUNA
    ISPN: 9789670035420
7. ANTARA BALING DAN SEGAMAT: ERA TRANSFORMASI DAN CABARAN HARI TUA PEKEBUN KECIL
    ISPN: 9789673447565
8. Remaja Bijak Berbelanja: Tips dan Panduan Pengurusan Kewangan dan Perbelanjaan
    ISPN: 978-967-61-2538-5
9. Pembaziran Sumber Air, Tenaga Elektrik dan Makanan Dalam Kalangan Pengguna Bandar
    ISPN: 9789673447763
PENERBITAN JOURNAL
1. Pengaruh Barangan Berjenama ke atas Tingkah Laku Pembelian Pengguna
    Journal type: Non Citation-Indexed
2. The Mediating Effect of Mood on In-store Behaviour among Muslim Shoppers
    Journal type: Citation-Indexed - Scopus
3. Moderating effect of gender in repatronage behavioral intention: The role of personal characteristics
    Journal type: Citation-Indexed - Scopus
4. An Exploratory Study of the Relationships between Advertising Appeals, Spending Tendency, Perceived Social Status and Materialism on Perfume Purchasing Behavior
    Journal type: Non Citation-Indexed
5. THE INFLUENCE OF PRODUCT CHARACTERISTICS ON ONLINE PURCHASE INTENTION AMONG WHITE COLLAR WORKERS
    Journal type: Non Citation-Indexed
6. Personal Characteristics and Hedonic Shopping Orientation on Apparel Adult Shoppers? Repatronage Behavioral Intention
    Journal type: Non Citation-Indexed
7. Predicting Working Women Purchasing Behaviour of Malaysian Halal Cosmetic Products by Using Theory of Planned Behaviour
    Journal type: Other Abstracting / Indexing Bodies
8. THE INFLUENCE OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR
    Journal type: Non Citation-Indexed
9. A Case Study of Student Evaluation of Teaching in University
    Journal type: Non Citation-Indexed
10. Simulation of Sales promotions towards Buying Behavior among University Students
    Journal type: Non Citation-Indexed
11. A Typology of Personal Factor Attributes among Shoppers
    Journal type: Citation-Indexed - Scopus
12. An Exploratory Study on Turnover Intention among Private Sector Employees
    Journal type: Non Citation-Indexed
13. THE DIFFERENCES OF E-SHOPPER TYPOLOGY IN ONLINE BUYING SATISFACTION AMONG STUDENTS OF UNIVERSITI PUTRA MALAYSIA, SERDANG
    Journal type: Citation-Indexed - Scopus
14. The Influence of Perception of In-Store Colour on Consumers' In-Store Behaviour
    Journal type: Non Citation-Indexed
15. Shopping Motives, Store Attributes and Shopping Enjoyment among Malaysian Youth
    Journal type: Citation-Indexed - Scopus
16. NILAI DIRI, TAHAP KEPUASAN DAN KECENDERUNGAN REMAJA UPM TERHADAP PUSAT MEMBELI-BELAH
    Journal type: Non Citation-Indexed
17. Persepsi dan Tingkah Laku Pengguna Remaja Terhadap Jualan Murah
    Journal type: Non Citation-Indexed
18. Undergraduates and Online Purchasing Behavior
    Journal type: Non Citation-Indexed
19. An Exploratory Study on Shopper Typologies in Malaysia
    Journal type: Other Abstracting / Indexing Bodies
20. Pembelanjaan Awal Musim Persekolahan: Perbandingan Mengikut Kumpulan Etnik di Malaysia
    Journal type: Non Citation-Indexed
21. TELECOMMUNICATION SERVICES USAGE PATTERNS AMONG CONSUMERS OF TELECOMMUNICATION SERVICE PROVIDERS IN SHAH ALAM
    Journal type: Non Citation-Indexed
22. A STUDY ON CONSUMERS’ CYBERSECURITY AWARENESS, THREAT PERCEPTION AND CYBERSECURITY BEHAVIOUR IN KLANG VALLEY, MALAYSIA
    Journal type: Non Citation-Indexed
23. Sikap masyarakat terhadap cetak rompak di Bahagian Mukah, Sarawak
    Journal type: Non Citation-Indexed
24. Consumer Buying Behaviour of Young Adults and their Attitude towards Celebrity Endorsement in Advertisement
    Journal type: Non Citation-Indexed
25. Consumer Online Engagement in Airline and Hospitality Services
    Journal type: Non Citation-Indexed
26. Current Patterns of Waste Segregation Behaviour at Source among Households in Putrajaya
    Journal type: Non Citation-Indexed
27. Waste Segregation Behvaiour at Source: Atitude, Perceived Behavioural Control, Subjective Norm, and Environmental Education
    Journal type: Non Citation-Indexed
28. PREDICTORS OF PURCHASING INTENTION OF LUXURY GOODS AMONG UNIVERSITY STUDENTS IN SELANGOR
    Journal type: Citation-Indexed - Scopus
29. RELATIONSHIP OF PERSONALITY FACTORS AND PURCHASE INTENTION OF COUNTERFEIT PRODUCTS AMONG COLLEGE STUDENTS
    Journal type: Citation-Indexed - Scopus
30. THE IMPACT OF CONSUMER ENGAGEMENT TOWARDS CONSUMER LOYALTY IN TOURISM AND HOSPITALITY INDUSTRY
    Journal type: Citation-Indexed - Scopus
31. MEDIATING ROLES OF CONSUMER INDIVIDUAL VALUES ON THE RELATIONSHIP BETWEEN EXPOSURE TO GLOBAL MARKETING ACTIVITIES AND CONSUMPTION BEHAVIOR
    Journal type: Citation-Indexed - Scopus
32. Relationship between Attitude towards Advertisement Appeals and Consumer Buying Behaviour among Young Adults in Malaysia
    Journal type: Citation-Indexed Journal - ERA
33. A comparison between structural equation modelling (SEM) and Bayesian SEM approaches on in-store behaviour
    Journal type: Citation-Indexed Journal - Science Citation Index (JCR)
34. Perceived Self-Eficacy and its Role in Fostering Pro-Environmental Attitude and Behaviours
    Journal type: Citation-Indexed - Scopus
35. Enhancing consumer online engagement through consumer involvement: A case of airline and hospitality services in Malaysia
    Journal type: Citation-Indexed - Scopus
36. The Influence of Self-esteem in the Relationship of Social Media Usage and Conspicuous Consumption
    Journal type: Citation-Indexed Journal - ERA
37. Instrument Development On Measuring Malaysian Households’ Intention To Practise Solid Waste Segregation-At-Source
    Journal type: Citation-Indexed - Scopus
38. FACTORS INFLUENCING PURCHASE INTENTION TOWARDS NATURAL COSMETICS AMONG STUDENTS IN UNIVERSITI PUTRA MALAYSIA
    Journal type: Non Citation-Indexed
39. Perlakuan Berekonomi : Sejauh Manakah Tahap Amalan Perlakuan Berekonomi Diamalkan dalam Kalangan Penjawat Awam di Putrajaya?
    Journal type: Non Citation-Indexed
40. FAKTOR-FAKTOR YANG MEMPENGARUHI KESETIAAN TERHADAP JENAMA DALAM KALANGAN MAHASISWA UNIVERSITI PUTRA MALAYSIA
    Journal type: Non Citation-Indexed
41. PENGARUH FAKTOR KEPUASAN PENGGUNA TERHADAP KESETIAAN JENAMA DALAM KALANGAN PENGGUNA TELEFON PINTAR
    Journal type: Non Citation-Indexed
42. Factors Influencing Behavioural Intention for Mobile Banking Adoption Among Students of Universiti Putra Malaysia
    Journal type: Citation-Indexed - Scopus
43. Factors Affecting Vaping Intention among Young Consumers in Malaysia
    Journal type: Citation-Indexed - Scopus
44. The Determinants of Intention to Practise Solid Waste Segregation-at-Source among Selangor Households
    Journal type: Citation-Indexed - Scopus
45. What Are the Current Scenarios of Selangor Households’ Intention to Practise Solid Waste Segregation-At-Source?
    Journal type: Non Citation-Indexed
46. EKSPLORASI FAKTOR PENGARUH TERHADAP TINGKAH LAKU PEMBELIAN KOSMETIK HALAL DALAM KALANGAN PENGGUNA
    Journal type: Non Citation-Indexed
47. Multidimensional factors that influence the intention to practice segregation-at-source of solid waste: An empirical study
    Journal type: Citation-Indexed - Scopus
48. FACTORS AFFECTING PURCHASE BEHAVIOUR OF SMARTPHONE: A STUDY ON GEN Y IN UNIVERSITI PUTRA MALAYSIA (UPM)
    Journal type: Non Citation-Indexed
49. E-SHOPPER TYPOLOGIES DIFFERENCES IN ONLINE BUYING SATISFACTION AMONG UNIVERSITI PUTRA MALAYSIA’S STUDENTS
    Journal type: Non Citation-Indexed
50. Factors Influencing The Intention to Adopt eWallet among Students of Universiti Putra Malaysia
    Journal type: Citation-Indexed Journal - ERA
51. ENVIRONMENTAL CONCERNS AND INTENTION TO PRACTISE SOLID WASTE SEGREGATION-AT-SOURCE
    Journal type: Non Citation-Indexed
52. Exploring consumer single-use plastic reduction behaviour: A conceptual framework
    Journal type: MYCITE
53. Consumer Behavior in Online-to-Offline (O2O) Commerce: A Thematic Review
    Journal type: Citation-Indexed Journal - Science Citation Index (JCR)
54. The Influence of Korean Pop Culture on Purchasing Behavior of Korean Products among Consumers in Klang Valley
    Journal type: Citation-Indexed Journal - ERA
55. A Thematic Review on Using Food Delivery Services during the Pandemic: Insights for the Post-COVID-19 Era
    Journal type: Citation-Indexed Journal - Social Science Citation Index (JCR)
56. The Influence of Online Consumer Reviews on Purchase Intention among Young Adults
    Journal type: Citation-Indexed Journal - ERA
57. FACTORS INFLUENCING THE USAGE BEHAVIOUR OF E-WALLETS AMONG UNDERGRADUATES IN KLANG VALLEY
    Journal type: Non Citation-Indexed
58. TAHAP KESEDARAN, PENGETAHUAN DAN SIKAP PELAJAR UPM MENGENAI AMALAN KESELAMATAN SIBER MELALUI AKTIVITI PEMBELIAN DALAM TALIAN
    Journal type: Non Citation-Indexed
59. Factors Affecting the Halal Cosmetics Purchasing Behaviour in Klang Valley, Malaysia
    Journal type: Citation-Indexed - Scopus
60. A SYSTEMATIC REVIEW ON FAST FASHION
    Journal type: Non Citation-Indexed
61. Factors Influencing Online Impulse Buying Behavior During Covid-19 Pandemic
    Journal type: Citation-Indexed Journal - ERA
62. Factors Influencing Live-stream Shopping Behaviour among Malaysian Consumers
    Journal type: Non Citation-Indexed
63. The Significant Relationships Between Attitude, Descriptive Norm, Injunctive Norm, Environmental Knowledge, And Households’ Intention to Practise Solid Waste Segregation-AtSource
    Journal type: Non Citation-Indexed
64. A Conceptual Framework Analysing Malaysian University Students’ Solid Waste Minimisation Behaviour: An Integrated Model
    Journal type: MYCITE
65. Internal Consistency Reliability and Construct Validity of the Safety Questionnaire for Ride-Hailing Car
    Journal type: Citation-Indexed Journal - ERA
66. Do consumers continue to use O2O food delivery services in the post-pandemic era? Roles of sedentary lifestyle
    Journal type: Citation-Indexed Journal - Science Citation Index (JCR)
67. THE INFLUENCE OF OPINION LEADERS ON CONSUMER BUYING BEHAVIOR AMONG MILLENNIALS IN KLANG VALLEY
    Journal type: Citation-Indexed - Scopus
68. Usage Intention of RFID System in Toll Payment among Klang Valley Residents
    Journal type: Citation-Indexed Journal - ERA
69. Factors Influencing Malaysian Youth’s Intention to Purchase Fast Fashion Products
    Journal type: Citation-Indexed Journal - ERA
70. The Role Of Consumer Satisfaction, Involvement, And Engagement On Consumer Loyalty In The Telecommunication Industry Among Nigerian University Students
    Journal type: Citation-Indexed Journal - ERA
71. A Descriptive Study on Safety Perception among Ride-Hailing Car Passengers in Malaysia
    Journal type: Citation-Indexed Journal - ERA
72. A Descriptive Pilot Study on Safety Perception Among Ride-Hailing Car Passengers in Malaysia
    Journal type: Non Citation-Indexed
73. Influence of Social Media on Young Adults’ Buying Behaviour
    Journal type: Non Citation-Indexed
74. Understanding the determinants of households’ intention to practise solid waste segregation-at-source: Theoretical framework development
    Journal type: Citation-Indexed - Scopus
75. How information and communication overload affect consumers’ platform switching behavior in social commerce
    Journal type: Citation-Indexed Journal - Science Citation Index (JCR)
76. Why Did I Become a Social Media Follower? An Integrative Literature Review
    Journal type: Citation-Indexed Journal - ERA
77. The Influence of Perception towards Social Media Factors on UPM Students’ Purchase Behaviour
    Journal type: Citation-Indexed Journal - ERA
78. PENGARUH SIKAP DAN PENGETAHUAN TERHADAP PEMBELIAN PRODUK DALAM TALIAN: PENGALAMAN PENGGUNA PERNAH DITIPU
    Journal type: Non Citation-Indexed
79. PENGARUH PERSEKITARAN KAFETERIA KE ATAS TINGKAH LAKU PEMBELIAN PENGGUNA DI LEMBAH KLANG
    Journal type: Non Citation-Indexed
80. How Content Attributes of Short Video Influence Online Purchase Intention: The Mediating Role of Perceived Value
    Journal type: Citation-Indexed - Scopus
81. Storytelling, humour, and promotions: How social media marketing influences university students’ green purchase intention
    Journal type: Citation-Indexed - Scopus
PENERBITAN
2025
Consumer Adoption of Autonomous Vehicles in China: A Bibliometric Review of Intention Drivers and Perceptions
2025
How Content Attributes of Short Video Influence Online Purchase Intention: The Mediating Role of Perceived Value
2025
Storytelling, humour, and promotions: How social media marketing influences university students’ green purchase intention
2024
Why Did I Become a Social Media Follower? An Integrative Literature Review
2024
THE INFLUENCE OF OPINION LEADERS ON CONSUMER BUYING BEHAVIOR AMONG MILLENNIALS IN KLANG VALLEY
2024
Understanding the determinants of households’ intention to practise solid waste segregation-at-source: Theoretical framework development
2024
How information and communication overload affect consumers’ platform switching behavior in social commerce
2024
The Influence of Perception towards Social Media Factors on UPM Students’ Purchase Behaviour
2023
Do consumers continue to use O2O food delivery services in the post-pandemic era? Roles of sedentary lifestyle
2023
Usage Intention of RFID System in Toll Payment among Klang Valley Residents
2023
A Descriptive Study on Safety Perception among Ride-Hailing Car Passengers in Malaysia
2023
The Role Of Consumer Satisfaction, Involvement, And Engagement On Consumer Loyalty In The Telecommunication Industry Among Nigerian University Students
2023
Factors Influencing Malaysian Youth’s Intention to Purchase Fast Fashion Products
2023
Internal Consistency Reliability and Construct Validity of the Safety Questionnaire for Ride-Hailing Car
2022
The Influence of Korean Pop Culture on Purchasing Behavior of Korean Products among Consumers in Klang Valley
2022
Factors Affecting the Halal Cosmetics Purchasing Behaviour in Klang Valley, Malaysia
2022
Consumer Behavior in Online-to-Offline (O2O) Commerce: A Thematic Review
2022
A Thematic Review on Using Food Delivery Services during the Pandemic: Insights for the Post-COVID-19 Era
2022
The Influence of Online Consumer Reviews on Purchase Intention among Young Adults
2022
Factors Influencing Online Impulse Buying Behavior During Covid-19 Pandemic
2021
Factors Influencing The Intention to Adopt eWallet among Students of Universiti Putra Malaysia
2021
Multidimensional factors that influence the intention to practice segregation-at-source of solid waste: An empirical study
2020
The Determinants of Intention to Practise Solid Waste Segregation-at-Source among Selangor Households
2020
Factors Influencing Behavioural Intention for Mobile Banking Adoption Among Students of Universiti Putra Malaysia
2019
Enhancing consumer online engagement through consumer involvement: A case of airline and hospitality services in Malaysia
2019
The Influence of Self-esteem in the Relationship of Social Media Usage and Conspicuous Consumption
2019
Instrument Development On Measuring Malaysian Households’ Intention To Practise Solid Waste Segregation-At-Source
2019
FACTORS INFLUENCING BEHAVIOURAL INTENTION FOR MOBILE BANKING ADOPTION AMONG STUDENTS OF UNIVERSITI PUTRA MALAYSIA
2018
Perceived Self-Eficacy and its Role in Fostering Pro-Environmental Attitude and Behaviours
2018
CONSUMER INVOLVEMENT AND CONSUMER ONLINE ENGAGEMENT IN AIRLINE AND HOSPITALITY SERVICES IN MALAYSIA
2018
A comparison between structural equation modelling (SEM) and Bayesian SEM approaches on in-store behaviour
2017
Relationship between Attitude towards Advertisement Appeals and Consumer Buying Behaviour among Young Adults in Malaysia
2017
MEDIATING ROLES OF CONSUMER INDIVIDUAL VALUES ON THE RELATIONSHIP BETWEEN EXPOSURE TO GLOBAL MARKETING ACTIVITIES AND CONSUMPTION BEHAVIOR
2017
THE IMPACT OF CONSUMER ENGAGEMENT TOWARDS CONSUMER LOYALTY IN TOURISM AND HOSPITALITY INDUSTRY
2017
RELATIONSHIP OF PERSONALITY FACTORS AND PURCHASE INTENTION OF COUNTERFEIT PRODUCTS AMONG COLLEGE STUDENTS
2017
PREDICTORS OF PURCHASING INTENTION OF LUXURY GOODS AMONG UNIVERSITY STUDENTS IN SELANGOR
2016
PERHUBUNGAN DI ANTARA PENGARUH NORMA SOSIAL, TEKNOLOGI DAN PERSEPSI PERANAN KERAJAAN TERHADAP TINGKAH LAKU PENGGUNAAN BERLEBIHAN
2016
Dissatisfaction and Profile of Dissatisfied Consumers: A Case Study of Mobile Telecommunication Network (MTN) Consumers in Nigeria
2014
The Mediating Effect of Mood on In-store Behaviour among Muslim Shoppers
2014
Predicting Working Women Purchasing Behaviour of Malaysian Halal Cosmetic Products by Using Theory of Planned Behaviour
2014
Moderating effect of gender in repatronage behavioral intention: The role of personal characteristics
2014
A Typology of Personal Factor Attributes among Shoppers
2014
What Do We Know about Atmospheric Effects on Mood States? A Gap Analysis
2014
THE DIFFERENCES OF E-SHOPPER TYPOLOGY IN ONLINE BUYING SATISFACTION AMONG STUDENTS OF UNIVERSITI PUTRA MALAYSIA, SERDANG
2013
A Typology of Personal Factor Attributes among Shoppers
2012
Shopping Motives, Store Attributes and Shopping Enjoyment among Malaysian Youth
2012
Internal and external predictors of shopping enjoyment among university student shoppers
2011
An Exploratory Study on Shopper Typologies in Malaysia
2011
RELATIONSHIP BETWEEN THE PERCEPTION OF STORE ATMOSPHERICS, MOOD AND IN-STORE BEHAVIOR: A STUDY OF YOUNG AND OLD CONSUMERS
2010
THE RELATIONSHIP BETWEEN STORE MOSPHERICS, MOOD AND IN-STORE BEHAVIOR