PUBLICATION
2024:
A review of ancillary services in the airline industry
2024:
Purchasing celebrity-endorsed brands as a way of self-presentation
2024:
Visitors’ On-site Wildlife Viewing Experience and Becoming Africa in Asia: Empirical Evidence from Yala National Park, Sri Lanka
2024:
Assessing the Impact of Community-Based Tourism: An Integrated Framework for Sustainable Development
2023:
Improvement of residents’ happiness index in tourism destinations based on guiding significance and tourism development
2023:
Perceived Impact of the COVID-19 Pandemic on Entertainment Events in Malaysia
2023:
The role of audiences' benign envy in influencer marketing
2022:
The Impact of Celebrity Endorsement on Followers' Impulse Purchasing
2021:
The relationship between tourism development and sustainable development goals in Vietnam
2020:
Socio-Demographic of Local Tourists for Conservation in Tioman Island Marine Park
2019:
TOURIST PERCEPTION ON THE SUSTAINABILITY OF UNESCO's HERITAGE SITE IN GEORGETOWN PENANG
2018:
Factors Influencing Locals Perception on Valuing The Conservation of Giant Panda
2018:
DETERMINANTS OF REVISIT INTENTION TO ECOTOURISM DESTINATION IN TASIK KENYIR, MALAYSIA
2018:
Developing Visitors' Perception Indicators on Natural Resource Conservation in Tasik Kenyir, Malaysia
2016:
Community engagement in an international sailing event: the Monsoon Cup in Malaysia
2015:
Organisers? and Residents? Views about the Benefits and Costs: The Case of Monsoon Cup International Sailing Regatta, Malaysia.
2015:
Knowledge as contributing factor affecting residents' support towards a sailing event
2015:
Community engagement in an international sailing event: The Monsoon Cup in Malaysia
2014:
Residents? Needs and Organisers? Goals towards the Organisation of Monsoon Cup Event, Malaysia
2013:
Organisers? and Residents? Views: The Benefits and Costs of Monsoon Cup Sailing Regatta, Malaysia.
2013:
Residents? Needs and Organisers? Goals towards the Organisation of Monsoon Cup Event, Malaysia.