A
PROFILE
UPM's Staff Profile
PROF. MADYA DR. MASS HAREEZA BINTI ALI @ HAMID
ASSOCIATE PROFESSOR
mass@upm.edu.my
UPM WEBSITE
PROFILE
mass
BM
EN

PROFESSIONAL

NAME :
(Prof. Madya Dr.) MASS HAREEZA BINTI ALI @ HAMID
POST :
ASSOCIATE PROFESSOR
ENTITY :

FIELD OF SUPERVISION
MANAGEMENT
EDUCATION
PHD
UNIVERSITY OF HUDDERSFIELD, WEST YORKSHIRE, ENGLAND, UNITED KINGDOM
Graduated : 2008
SARJANA PENTADBIRAN PERNIAGAAN
UNIVERSITI SAINS MALAYSIA, PULAU PINANG
Graduated : 1996
IJAZAH SARJANAMUDA PENGURUSAN PERNIAGAAN
UNIVERSITI UTARA MALAYSIA, SINTOK, KEDAH
Graduated : 1993
DIPLOMA IN BANKING STUDIES
INSTITUT TEKNOLOGI MARA
Graduated : 1989
BOOK PUBLICATION
1. Selected Issues in Hospitality and Tourism Sustainability
    ISPN: 978-967-344-430-4
2. Global Management Literature
    ISPN: 978-967-344-512-7
3. Human Resource Management
    ISPN: 978-967-11994-1-1
4. LAPORAN KAJIAN PENGESANAN GRADUAN UPM 2017
    ISPN: 9789832408613
5. The Nature of Services Management
    ISPN: 978-967-344-421-2
JOURNAL PUBLICATION
1. VALIDATING SERPERF MODEL IN GOVERNMENT AGENCIES
    Journal type: Non Citation-Indexed
2. The Investigation of The Hotels Service Quality Effects On Tourist On Tourist Loyalty
    Journal type: Citation-Indexed Journal - Social Science Citation Index (JCR)
3. The Effect of Process Quality and Outcome Quality on Tourist Loyalty in the Hotel Industry
    Journal type: Citation-Indexed - Scopus
4. Validating SERVPERF Model in Government Agencies
    Journal type: Non Citation-Indexed
5. An analysis of training and rewards factors on the reegineering process as implemented in telecomm
    Journal type: Other Abstracting / Indexing Bodies
6. Investigating the Relationship among Service Quality, Emotional Satisfaction and Favorable Behavioral Intentions in Higher Education Service Experience
    Journal type: Non Citation-Indexed
7. An Analysis of Internal Communication Factors Influencing the Implementation of Business Process Reengineering (BPR) in the bank
    Journal type: Non Citation-Indexed
8. Employees' Acceptance Level in Reengineering Process Among Malaysian Services Organisation
    Journal type: Non Citation-Indexed
9. The Service Quality Evaluation On Tourist Loyality In Malaysian Hotels by the Mediating Role of Tourist Satisfaction
    Journal type: Citation-Indexed - Scopus
10. Adapting and Validating The SERPVAL Scale In Higher Education Service Experience
    Journal type: Non Citation-Indexed
11. CUSTOMERS PERCEPTION OF THE IMPORTANCE OF CHARACTERISTICS IN SERVICE ORGANIZATIONS
    Journal type: Other Abstracting / Indexing Bodies
12. Measuring Teaching and Learning Performance in Higher Education
    Journal type: Non Citation-Indexed
13. THE INFLUENCE OF HUMAN AND FINANCIAL CAPITAL ON THE PERFORMANCE OF WOMAN ENTREPRENEURS IN MICRO AND SMALL ENTERPRISES IN STATE OF PERAK, MALAYSIA
    Journal type: Non Citation-Indexed
14. An Empirical Study on the Dynamic Impact of the Value Co-Creation Model on Business Model Innovation within a Digital-Driven Business Ecosystem.
    Journal type: Citation-Indexed - Scopus
15. Developing an Integrative Customer Satisfaction Model: An Application of Customer Experience in Malaysian e-Banking Services
    Journal type: Non Citation-Indexed
16. A Cognitive-Affective-Behavioral Responses of Customer Experience (CAB-CE) Model for Service Delivery Improvement in the Healthcare Industry
    Journal type: Non Citation-Indexed
17. Benefit and Sacrifice Factors Determining Internet Banking Adoption in Iraqi Kurdistan Region
    Journal type: Non Citation-Indexed
18. Mediating Effect of Customer Perceived Value on the Relationship between Service Quality and Customer Satisfaction of E-Banking in Bangladesh
    Journal type: Citation-Indexed - Scopus
19. Fostering SMEs Innovation Performance Development in Saudi Arabia Considering Vision 2030
    Journal type: Non Citation-Indexed
20. Repurchase Intention among Mobile Shoppers with Mediating Effect of Satisfaction on Mobile Shopping
    Journal type: Citation-Indexed Journal - ERA
21. A New Belt and Road Framework Method Based on the Internet of Things (IoT) for Industrial Applications
    Journal type: Non Citation-Indexed
22. Examining Malaysian Students' Life Experiences and their Employability upon Graduation
    Journal type: Citation-Indexed Journal - ERA
23. Critical Factors in Technology Transfer Office (TTO) Process That Support Successful Technology Transfer Within Research Universities (RUs)
    Journal type: Non Citation-Indexed
24. The Influence of Online Marketing on Impulse Buying and Economic Benefits of Consumer Efficiencies: Evidence from the Cosmetic Industry
    Journal type: Citation-Indexed - Scopus
25. Breast Cancer Management Research Trends: A Bibliometric Analysis
    Journal type: Non Citation-Indexed
26. Moderating Effect of Self-Efficacy on Cognitive, Emotional and Social Intelligence Towards Job Performance in Banking Industry
    Journal type: Non Citation-Indexed
27. Cognitive, Emotional and Social Intelligence towards Job Performance: The Mediator Role of Work Engagement
    Journal type: Citation-Indexed Journal - ERA
28. Effects of Innovation Capability and Environmental Dynamism on the Relationship between Entrepreneurial Leadership and Innovation Performance in the SMEs Service Industry
    Journal type: Citation-Indexed Journal - ERA
29. TTO Strategic Entrepreneurship Model for Strengthening RUs Innovation Ecosystem
    Journal type: Citation-Indexed Journal - ERA
30. A Bibliometric Analysis of Balanced Scorecard Research With Higher Education by Vosviewer
    Journal type: Citation-Indexed - Scopus
31. Perceived Values, Customer Engagement, and Collective Efficacy with C-A-C on Group Buying App’s Purchase Intention
    Journal type: Citation-Indexed Journal - ERA
PUBLICATION
2024
Graduates Employability in Malaysia: Analysing student level of study and field of study in relation to their employability
2024
A Bibliometric Analysis of Balanced Scorecard Research With Higher Education by Vosviewer
2024
Perceived Values, Customer Engagement, and Collective Efficacy with C-A-C on Group Buying App’s Purchase Intention
2023
The Influence of Online Marketing on Impulse Buying and Economic Benefits of Consumer Efficiencies: Evidence from the Cosmetic Industry
2023
TTO Strategic Entrepreneurship Model for Strengthening RUs Innovation Ecosystem
2023
Effects of Innovation Capability and Environmental Dynamism on the Relationship between Entrepreneurial Leadership and Innovation Performance in the SMEs Service Industry
2023
Cognitive, Emotional and Social Intelligence towards Job Performance: The Mediator Role of Work Engagement
2022
Examining Malaysian Students' Life Experiences and their Employability upon Graduation
2021
Repurchase Intention among Mobile Shoppers with Mediating Effect of Satisfaction on Mobile Shopping
2020
Mediating Effect of Customer Perceived Value on the Relationship between Service Quality and Customer Satisfaction of E-Banking in Bangladesh
2015
The Investigation of The Hotels Service Quality Effects On Tourist On Tourist Loyalty
2015
The Effect of Process Quality and Outcome Quality on Tourist Loyalty in the Hotel Industry
2015
The Service Quality Evaluation On Tourist Loyality In Malaysian Hotels by the Mediating Role of Tourist Satisfaction
2012
E-S-QUAL MODEL IN INTERNET BANKING: A STUDY FROM CUSTOMER'S PERSPECTIVES
2011
An analysis of training and rewards factors on the reegineering process as implemented in telecomm