A
PROFILE
UPM's Staff Profile
PROF. MADYA DR. AFIDA BINTI MOHAMAD ALI
PROFESOR MADYA
FACULTY OF MODERN LANGUAGES AND COMMUNICATION
UPM WEBSITE
PROFILE
afida
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EN

PROFESSIONAL

NAME :
(Prof. Madya Dr.) Afida Binti Mohamad Ali
POSITION :
Profesor Madya
ENTITY :
Faculty Of Modern Languages And Communication

EDUCATIONAL BACKGROUND
PhD. in Applied Linguistics (CORPUS LINGUISTICS)Lancaster University, UK (2001-2005)

Master M.HSc. in English Language Studies International Islamic University Malaysia. (1999-2001)

First Degree B.HSc. in English Language and Literature. nternational Islamic University Malaysia. (Graduated 1998)
PROJECT
A DISCOURSE ANALYSIS OF THE FEATURES OF RADIOTELEPHONY COMMUNICATION BETWEEN AIR TRAFFIC CONTROLLER AND PILOTS IN THE CONTEXT OF MALAYSIA AVIATION fbmk research 01-MAY-2007
A Genre Analysis of Oral Case Presentations by Medical Students in Their Clinical Years
Rugs 2012-2015
Advancing a Critilcal linguistic discourse theory on the discourse of Malaysian Financial Market analysis Fundamental Research grant scheme 01-FEB-2007
Communication structure and dynamics of bedside teaching and learning Research University Grant Scheme 01-SEP-2012
LANGUAGE USE AND BUSINESS MANAGEMENT COMMUNICATION PRACTICES IN MALAYSIA MANUFACTURING AND CONTRACTING ORGANIZATIONS RUGS 01-OCT-2009
Language use and needs of Front-line Employees of Rail Transportation services in Klang Valley Faculty Grant 01-JAN-2008
Learning Style Among Medical Students Throughout The 5 Years Course Geran Insentif Penyelidikan & Pengajaran 01-AUG-2012
Management Communication practices and Language Use in Agricultural based and Agriculture related Malaysian Multinational Corporations (Mncs) Sciencefund RMKe 9 17-JAN-2007
CONSULTANCY SERVICES
PM Dr Mardziah Hayati Abdullah,
PM Dr Faiz Abdullah,
Puan Sabariah Md Rashid,
Dr. Afida Mohamad Ali
BELIEVE English Language Enrichment Course for MAS call-center staff. MAS 20,000 April -May 2006 Completed
PM Dr Shameem Rafik Galea,
Puan Sabariah Md Rashid,
Dr Shamala Paramasivam,
Dr Afida Mohamad Ali, Dr Zalina Mohd Kasim
Aviation English Proficiency Test and Training for Air Traffic Controllers – UPM and Department of Civil Aviation. Depar
Prof Chan Swee heng, PM Dr Shameem Rafik Galea,
Puan Sabariah Md Rashid,
Dr Shamala Paramasivam,
Dr Afida Mohamad Ali, Dr Zalina Mohd Kasim, Dr Ain Nadzimah Abdullah
UPM English Language Testing for Pilots Upm DCA 15 August 2008 – Ongoing
CONFERENCE / WORKSHOP / SEMINAR
"Realizing Sustainable Development through Company Strengths versus Global Weaknesses: A Genre Analysis of Multi-national Agricultural-based Company Brochures 2009 Malaysian International Conference on Languages, Literatures and Cultures (MICOLLAC). fbm
A CRITICAL REVIEW OF STUDIES ON CORPORATE ANNUAL REPORTS my caselt 2012 - malaysian international conference on academic strategies in english language teaching uitm shah alam , academy of language studies 27/11/2012
A Genre Analysis of Online Company Announcements ¡V A Malaysian Study¡¦ Symposium on English as the Language of Asian Business and Professions (ELABP), The Hong Kong Polytechnic University 05/11/2009
A Multi-faceted Outlook on the Genre of Corporate Annual Reports 3rd Global Advances in Business Communication Conference and Exhibition 2011 UTM johor 08/06/2011
Applied linguistics approaches and methods: perspective from corpus approach postgraduate students seminar in applied linguistics lecture series English department, FBMK 23/11/2012
LANGUAGE USE OF FRONT-LINE EMPLOYEES’ OF RAIL TRANSPORTATION SERVICES IN KLANG VALLEY English and Asia: First International Conference 2008 on Language and Linguistics, Nov 24-27 Department of English Language and Literature, International Islamic Uni
Language Use In Agricultural Related Organizations UPALS ICL 2009 - An International Conference On Languages akademi pengajian bahasa uitm penang 27/05/2009
Promotional Discourse Of Agricutural-Based Industries UPALS ICL 2009 - An International Conference On Languages akademi pengajian bahasa uitm penang 27/05/2009
language use and communicative functions of front-line work in rail transportation services 2nd conference of the asia-pacific rim lsp and professional communication association fac. of languages, UM and asia-pacific rim lsp and professional communicati
“GETTING PHYSICAL WITH THE MARKET: A STUDY OF METAPHORS IN THE BUSINESS TIMES 7th International ‘Language for Specific Purposes’ Seminar on ‘Glocalisation of New Literacies’ UTUM Skudai 04/05/201
Guest speaker for workshop "Applied linguistics approaches and methods:Perspective from Corpus approach" 23 November 2012
Speaker for a corpus tools workshop on Wordsmith tools . For Language Academy staff UTM semarak campus. 6 April 2015
Guest speaker for Medic Camp, held by Faculty of Medicine, UPM.
Topic "Genre of Oral case presentations and medical students communication skills"
10 April 2015.
TEACHING
INTRODUCTION TO DISCOURSE ANALYSIS Bachelor Semester 1 2013/2014
RESEARCH METHODS IN ENGLISH Bachelor Semester 1 2013/2014
GENRE STUDIES Master Semester 1 2013/2014
INTRODUCTION TO THE HISTORY OF ENGLISH Bachelor Semester 1 2012/2013
GENRE STUDIES Master Semester 1 2012/2013
RESEARCH METHODS IN ENGLISH Bachelor Semester 2 2012/2013
INTRODUCTION TO DISCOURSE ANALYSIS Bachelor Semester 2 2012/2013
ESP THEORY AND PRACTICE Master Semester 2 2012/2013

INTRODUCTION TO THE HISTORY OF ENGLISH Bachelor Semester 3 2011/2012
INTRODUCTION TO DISCOURSE ANALYSIS Bachelor Semester 1 2010/2011
RESEARCH METHODS IN ENGLISH Bachelor Semester 2 2010/2011
ESP THEORY AND PRACTICE Master Semester 2 2010/2011
PERSPECTIVES ON LANGUAGE USE IN MEDIA COMMUNICATION Master Semester 1 2010/2011
INTRODUCTION TO DISCOURSE ANALYSIS Bachelor Semester 1 2009/2010
GENRE STUDIES PhD Semester 1 2009/2010
INTRODUCTION TO THE HISTORY OF ENGLISH Bachelor Semester 2 2009/2010
MEDIA AS SEMIOTIC SYSTEM Master Semester 2 2009/2010
INTRODUCTION TO DISCOURSE ANALYSIS Bachelor Semester 1 2008/2009
CORPUS STUDIES IN LANGUAGE LEARNING Bachelor Semester 2 2012/2013

RESEARCH METHODS IN ENGLISH Bachelor Semester 2 2012/2013
COMMITTEE
No. Position Department/Faculty/Other Institution Year Duration
1. Penyelaras ISO Jabatan Bahasa Inggeris, FBMK mulai 21 Ogos 2007. 2 years
2. Editor Laman Web Jabatan Bahasa Inggeris FBMK.
2007 -2010 3 years
3. Ahli jawatankuasa Seminar
NON-JOB RELATED ACTIVITY
PJJ COURSE BBI3422 INSTRUCTOR Extension UPM 2013
REVIEW ARTICLE FOR JOURNAL OF CREATIVE PRACTICES IN LANGUAGE LEARNING AND TEACHING Expert Reference uitm KEDAH 2013
MONOGRAPH " PERCEPTIONS, ACCEPTANCE AND CAPABILITEIS OF CLIENTS AND EMPLOYEES TOWARDS CHANGEMANAGEMENT IN ACCRUAL BASED ACCOUNTING Expert Reference FAKULTI ECONOMY UPM & JABATAN AKAUNTAN NEGARA MALAYSIA 2013
TERTIARY ENGLISH PROGRAM Expert Reference UPM ET 2013
pertanika journal Expert Reference upm 2013
PJJ COURSE INSTRUCTOR Extension UNIVERSITI PUTRA MALAYSIA 2012
Code switching in Malaysian English Radio comedy Conference Reviewer Disciplinary Practices in Realising Discourse Functions of Grammatical Subjects in the Result and Discussion Section of Research Articles 2012
Disciplinary Practices in Realising Discourse Functions of Grammatical Subjects in the Result and Discussion Section of Research Articles Conference Reviewer Podcasting in ESL classrooms: Learners’ perceptions, beliefs and attitudes 2012
Creative Practices in Language Learning and Teaching (CPLT) journal Expert Reference uitm kedah 2012
Comparing Collaborative Writing in Class and on Wiki Conference Reviewer national research and innovation conference for graduate students in the social sciences 2012
Podcasting in ESL classrooms: Learners’ perceptions, beliefs and attitudes Conference Reviewer national research and innovation conference for graduate students in the social sciences 2012
subject matter expert Expert Reference faculty perubatan upm 2012
Expert rater for UPM test on communication in english TOCIE 2011 Extension universiti putra malaysia 2011
English Instructor for Tertiary english program 2011 Extension universiti putra malaysia 2011
TEP networking evening with students 2011 Extension upm 2011
Guest speaker on astro awani program U wartawan Expert Reference astro awani program U wartawan 2011
English language learning strategies employed by malay part time learners of uitm. Conference Reviewer asean conference on scientific and soal science research 2011
PJJ Course Instructor Extension UPM 2011
Great serdang debate 2009 Expert JUDGE kolej tun dr ismail upm 2009
Speech transcriptions Expert Reference Perdana Global Peace Forum 2007 2007
AREA OF SPECIALISATION
GENRE ANALYSIS/ DISCOURSE ANALYSIS,

ENGLISH FOR SPECIFIC PURPOSES

STUDIES IN PROFESSIONAL GENRES e.g. business, medical, web genres.
CORPUS LINGUISTICS, CORPUS-BASED ANALYSIS OF LANGUAGE.

TRAINING IN WORDSMITH TOOLS AND OTHER INTERNET-BASED CORPUS TOOLS FOR LANGUAGE DATA ANALYSIS.
PUBLICATION
2021:
Theme choice in oral case presentations: Differences between medical novices and experts
2021:
Pseudo-patriotic Undertone of Unity Discourse in Nigeria’s Print Media
2021:
A CUBIC EL-GAMAL ENCRYPTION SCHEME BASED ON LUCAS SEQUENCE AND ELLIPTIC CURVE
2021:
Lexicalisation and metaphorisation of Nigeria’s unity in selected national newspapers’ congratulatory announcements
2021:
Assessing Perlocutionary Effects through Directive Speech Acts in an Autistic Child during Joint Comprehension Activities
2020:
A Review on the Rhetorical Structure and Linguistic Features of Corporate Annual Reports
2020:
A Review of Studies on Specialized Learner Corpora
2020:
A Cognitive Semantic Analysis of Arabic Verb of Visual Perception رأى (ra’a) in Fiction Writing