A
PROFILE
UPM's Staff Profile
DR. M AL-IMRAN BIN YASIN
FACULTY OF MODERN LANGUAGES AND COMMUNICATION
megat@upm.edu.my
megat
BM
EN

PROFESSIONAL

*BRIEF PROFILE*

Ts. Dr Megat Al Imran Yasin is an academic staff of Communication Department, Faculty of Modern Languages and Communication University Putra Malaysia. He obtained his Phd degree from the School of Journalism Media and Cultural Studies (Jomec) Cardiff University Wales United Kingdom in 2004, Master of Information Technology National University of Malaysia 1998, and Bachelor (Human Science) Communication from the International Islamic University Malaysia. He has been appointed as a visiting scholar of the Faculty of Culture and Creative Industries, University of Central Lancashire Preston United Kingdom and the adjunct Professor of the Centre of Graduate Studies Lim Kok Wing University. He is also a certified member of the Malaysian Board of Technologist (MBOT).In the broadcast and media field he was seconded to the Ministry of Communication and Multimedia Malaysia as the Deputy Director General (Technical and Production) National Film Development Corporation of Malaysia (Finas) and acting Director General of Finas in 2013-2015. Before that he was also the Board of Director of Finas from 2012-2013. He was the recipient of the Anugerah Tokoh Profima (Professional Film Workers Association) for his contribution in the film and broadcast industry in Malaysia. Dr Megat Al Imran Yasin was an award winning broadcast journalist and producer for TV3 (one of the Malaysian private tv station) responsible for the production of the flagship TV3's programme "Majalah 3". He won several prestigious national journalism awards such as the Malaysian Press Institute (MPI) National Journalism Award (1996) coverage on the Bakun Hydroelectric project in Sarawak. ICI-CCM Environmental Journalism Award on the coverage of Oil Spill in Tanjung Karang Selangor Malaysia (1997). In TV3 he won main awards for Anugerah Skrin TV3 1995 (Jejak Kasih Padang Besar), Anugerah Skrin 1996 (Red Crab Migration Christmas Island Australia) and Anugerah Skrin TV3 1997 (Sepanjang Landasan) a documentary coverage on the east coast railway services in Malaysia. Internationally he won the first place on the Asean Photo and Documentary Reportage (Hanoi Vietnam 2014) on his story entitled "Jungle Beat". Dr Megat Al Imran has joined academia since 2001 in the field of broadcasting, journalism, communication and media studies. His research and professional interests are documentary production, broadcasting & ICT, journalism, strategic communication and media studies.


NAME :
(Dr.) M AL-IMRAN BIN YASIN
POST :
ENTITY :
FACULTY OF MODERN LANGUAGES AND COMMUNICATION

DOWNLOAD CURRICULUM VITAE (PDF)
FIELD OF SUPERVISION
COMMUNICATION TECHNOLOGY / DEVELOPMENT COMMUNICATION / JOURNALISM / MASS COMMUNICATION


EDUCATIONAL BACKGROUND
2004
Phd Communication & Media Studies (School of Journalism Media & Cultural Studies Cardiff Universuty United Kingdom
1999
Master of Information Technology (National University of Malaysia (UKM)
1995
B Hsc Communication (International Islamic University
WORKING EXPERIENCE
2013
Deputy Director General (Technical & Production) FINAS- Ministry of Communication & Multimedia Malaysia
2012
Board Member Malaysian Film Development Corporation (FINAS) Ministry Communication & Multi Media Malaysia
2004
Senior Lecturer University Putra Malaysia
2001
Tutor University Putra Malaysia
1999
Corporate Communication Manager Kolej Uniti Group
1995
Executive Broadcast Journalist TV3
SKILL
2020
Professional Technologist Malaysian Board of Technologist (MBOT)
AWARD AND ACHIEVEMENT
2022
EXCELLENCE SERVICE AWARD UPM
2013
BEST DOCUMENTARY ASEAN PHOTOS AND DOCUMENTARY FILM FESTIVAL HANOI VIETNAM 2013
1995
MALAYSIAN JOURNALISM AWARD 1995
1995
SCREEN AWARD TV3- JEJAK KASIH PADANG BESAR MALAYSIA HARI INI (MHI)
RESEARCH AREA
2014
DIGITAL ECONOMY
2005
STRATEGIC COMMUNICATION
2004
BROADCASTING AND MEDIA STUDIES
2001
DOCUMENTARY FILM PRODUCTION
PATENT
2017
. Megat Al Imran Yasin, Ariff, Iffah Hazim (2017) Short Movie Teman Sebilik. Copyright UPM
COPYRIGHT
1. Megat Al Imran Yasin, Ariff, Iffah Hazim (2017) Short Movie Teman Sebilik. Copyright UPM2. Megat Al Imran Yasin, Shahrul Azli Shukor (2015) Malaysian Faces (Sejarah Dokumentari Malaysia) Copyright FINAS 3. Megat Al Imran Yasin, Mohd Farizi Jamaludin (2016) “Swiftlet The Gold from The Sky. Copyright FINAS4. Megat Al Imran Yasin, Mohd Farizi Jam
PUBLICATION
2024
The Study of Contract Agreement Literacy Among Creative Industry Practitioners in Supporting the Gig Economy in Malaysia
2024
Amplifying Voices in the Pandemic: A Critical Analysis of Citizen Journalism’s Emotional Narrative During COVID-19
2024
Factors Influencing College Students’ Learning Intention to Online Teaching Videos During the Pandemic in China
2024
The Qualitative Study of Career Sustainability of Creative Studies Graduates (Gen Z) in Malaysia
2023
Political Modernization and Digital Democracy: The Internet Participation of Malaysia Domestic Citizens to “2021–2022 Malaysian Floods” Event in Public Policy Process of Flood Response
2023
Evolution and Dynamics of Online Paid Knowledge in China: Comprehensive Review from 2016 Onwards
2023
Navigating Digital Network: Mindfulness as a Shield Against Cyberbullying in the Knowledge Economy Era
2023
Factors Influencing Audience Satisfaction of Chinese Documentary Programs among Undergraduate Students in China
2023
The Spread of Intangible Cultural Heritage in the Rural Agricultural Environment of Modern China Under the Epidemic Economic Environment
2023
New Journalism in Documentary Script Writing
2023
Promotion of Intangible Cultural Heritage in China during the Epidemic Using Modern Visual Technologies with Information Security
2023
A Community of Shared Future for Mankind: A study on the news discourse of environmental cooperation in countries along the Belt and Road Initiative
2023
Exploring Blockchain - Based Applications For Digital Copyright Protection
2022
A Case Study: Inland Revenue Board of Malaysia (IRBM) In Encouraging Malaysian to Pay Taxes
2022
Analysis of Consumer Aspirations on Chinese Films among Chinese Malaysians
2022
Transformation Path of Modern Media from the Perspective of Internet of Things
2022
The Mediating Role of New Media Engagement in This Digital Age
2022
Analysis on the Cognitive Impact of Social Mobile Games on Left-Behind Children in the Era of Big Data
2022
Spreading Scientific Knowledge in China: Personalized Social Media Influence Elements
2022
Antecedents of Facebook e-purchasing site and Social CRM: A Structural Equation Modeling from the customers’ perspectives
2022
Application of UTAUT in Analyzing Behavioral Intention to Continue Using the Online Movie Platforms
2022
A study on the influence of media use on college students’ environmental protection behaviors
2022
Impact of celebrity-endorsed environmental advertisements on green economy development
2022
Social Media News Among Iraqi Immigrants Before And After Immigration To Europe
2022
An Overview of Stuart Hall’s Encoding and Decoding Theory with Film Communication
2022
Where do I belong? A study of associations between guanxi capital and local identity through WeChat use among Chinese youth
2021
User Motive Factors: The Rudiments to Email Satisfactory Communication
2021
IMMIGRANTS ON A THEORETICAL PATH OF NEW MEDIA AGENDASETTING: WEBSITES COVERAGE AND ITS IMPACT ON THE STRUCTURE OF SOCIETY TOWARDS IMMIGRANTS
2021
Authenticity in Reality Television—The Case of ‘Sing! China’
2021
Adoption Level of Online Documentary Programs asLearning Material among Students of a ChineseUniversity and its Relationship to Satisfaction
2021
The Study of Dangers and Countermeasures of Fake News in Social Media
2021
Strategic Communication: Outlining the Way Forward to Encourage Tax Compliance in Malaysia
2021
Exploring Factors Influencing Continuous Viewing Intention of Chinese Documentary Programs among Undergraduates
2021
The Role of Cultural Proximity on Preference of Chinese Malaysians in Chinese Film
2021
The Truth Among Narrativein Women’s Research: Examples of Two Chinese Women Autobiographical Novels
2020
Immediacy Factors as Solutions to Email Satisfactory Communication Among South-East Nigerian Academic Staff: Structural Equation Modeling and Preliminary Findings
2020
POTENTIAL INFLUENCE OF CHINESE SELF-MEDIA TO CONTEMPORARY SOCIETY
2020
A HISTORICAL REVIEW OF THE CHINESE DOCUMENTARY PROGRAMS
2020
The Role of Media in Consumption under “Attention Economies”: A Study Based on the Interviews of Chinese Postgraduates towards the M&M’s Advertisements
2020
Chinese Men’s Marital Violence Related To Hegemonic Masculinity -- The Case Of Night And Fog
2020
THE HISTORY AND DEVELOPMENT OF CHINESE- LANGUAGE FILMS IN MALAYSIA
2016
Cognitive drives to embracing Internet TV to enhance students learning experience.