A
PROFILE
UPM's Staff Profile
PUAN MANISAH BINTI OTHMAN
SENIOR LECTURER
manisah@upm.edu.my
manisah
BM
EN

PROFESSIONAL

NAME :
(Puan) MANISAH BINTI OTHMAN
POST :
SENIOR LECTURER
ENTITY :

FIELD OF SUPERVISION
MANAGEMENT
EDUCATION
MASTER SAINS
UNIVERSITI UTARA MALAYSIA, SINTOK, KEDAH
Graduated : 2002
BACHELOR OF MANAGEMENT TECHNOLOGY
UNIVERSITI TEKNOLOGI MALAYSIA, SKUDAI, JOHOR
Graduated : 1999
BOOK PUBLICATION
JOURNAL PUBLICATION
1. Factors that Influence the purchase of Halal Products
    Journal type: Citation-Indexed - Scopus
2. Brand Credibility, Perceived Quality and Perceived Value: A Study of Customer Satisfaction
    Journal type: Citation-Indexed - Scopus
3. Factors that Influence Employees Job Satisfaction
    Journal type: Other Abstracting / Indexing Bodies
4. Customer Relationship Management (CRM) System in Telecommunication Industry: A framework Proposal on the CRM, Information Technology Governance and Organizational Performance
    Journal type: Non Citation-Indexed
PUBLICATION
2022
The Effect of Employee Ethics, Trust, and Service Quality to Customer Satisfaction: A Study on Malaysian Telecommunications
2017
Brand Credibility, Perceived Quality and Perceived Value: A Study of Customer Satisfaction
2016
Factors that Influence the purchase of Halal Products