Said a tiger to a lion as they drank beside a pool, “Tell me, why do you roar like a fool?”
“That’s not foolish,” replied the lion with a twinkle in his eyes. “They call me king of all the beasts because I advertise.”
A rabbit heard them talking and ran home like a streak. He thought he would try the lion’s plan, but his roar was a squeak. A fox came to investigate – and had his lunch in the woods.
The moral: When you advertise, be sure you’ve got the goods!