PROFILE

UPM's Staff Profile

DR. ARYATY BINTI ALWIE

SENIOR LECTURER

aryaty@upm.edu.my

aryaty

PROFESSIONAL

NAME :

(Dr.) ARYATY BINTI ALWIE

POST :

SENIOR LECTURER

ENTITY :

FIELD OF SUPERVISION

AGRIBUSINESS / BUSINESS ECONOMICS / MANAGEMENT / MARKETING

EDUCATION

PHD
UNIVERSITI PUTRA MALAYSIA, SERDANG, SELANGOR
Graduated : 2009

MASTER SAINS (PEMASARAN)
UNIVERSITI PUTRA MALAYSIA, SERDANG, SELANGOR
Graduated : 2002

BACELOR SAINS (PERNIAGAANTANI)
UNIVERSITI PUTRA MALAYSIA, SERDANG, SELANGOR
Graduated : 1997

DIPLOMA (PERNIAGAANTANI)
UNIVERSITI PUTRA MALAYSIA, BINTULU, SARAWAK
Graduated : 1994

JOURNAL PUBLICATION

1. Economic Measures for Improvement of the International Competitiveness of Chinese Construction Machinery Industry
Journal type: Other Abstracting / Indexing Bodies

2. The Impact of Technological Innovation on China's Construction Machinery Industry's International Competitiveness
Journal type: Other Abstracting / Indexing Bodies

3. Job Satisfaction as Mediator between Job Characteristics, Personality Traits, Work Engagement and Voluntary Turnover Intention: A conceptual Paper
Journal type: Citation-Indexed Journal - ERA

4. MODERATING EFFECT OF HALAL CERTIFICATION ON THE RELATIONSHIP OF BRAND EQUITY AND REPURCHASE INTENTION OF COSMETICS IN MALAYSIA
Journal type: Citation-Indexed - Scopus

5. Electronic Word of Mouth (eWOM) on restaurants in Sarawak
Journal type: Non Citation-Indexed

6. SITUATIONAL FACTORS, SOURCES OF STRAIN, AND ETHICAL CONSIDERATIONS OF SELF-EMPLOYED INDIVIDUALS IN CONFLICT AFFECTED REGIONS OF PAKISTAN
Journal type: Citation-Indexed - Scopus

7. The synergistic effects of customer orientation and knowledge management on firm performance
Journal type: Citation-Indexed - Scopus

8. The Duality of Technological Innovation and Dynamic Capabilities: The Micro-Foundation of China's Construction Machinery Industry's Rise Up the Global Value Chain
Journal type: Citation-Indexed - Scopus

9. Digital Transformation and Green Innovation Synergy: Double Drivers for Global Value Chain Upgrading in China's Construction Machinery Industry
Journal type: Citation-Indexed - Scopus

10. A synthesis of systematic literature on women entrepreneurship in developing countries
Journal type: Citation-Indexed Journal - ESCI

EDUCATIONAL BACKGROUND

2009

Doctor of Philosphy (Marketing)

2002

Master of Science (Marketing)

1997

Bachelor of Science (Agribusiness)

1994

Diploma in Agribusiness

WORKING EXPERIENCE

2000

Lecturer
Cybernectic College of Technology
Taman Maluri, Kuala Lumpur

1998

Untrained Temporary Teacher
SMK (BM) Saratok
Sarawak

SKILL

Computer Software: SPSS, SPSS AMOS

TEACHING

2021

Research Method

Principles of Marketing

Agribusiness Project

Principles of Management

Introduction to Agriculture Marketing

Agribusiness Marketing

Agri-entrepreneurship

Marketing for Agro-bio Products

Basic Entrepreneurship

AREA OF SPECIALISATION

Marketing

Services Marketing

Relationship Quality in Marketing

RESEARCH AREA

Small and Medium Industry (SMI)

Entrepreneurship

Marketing

Services Marketing

Islamic Marketing

Customer Relationship Marketing

Relationship Quality in Merketing

CURRENT RESEARCH

2021

Formation of a New Relationship Marketing Model to Strengthen the Sustainability of Rural Women's Micro-Entrepreneurs on the Face of the Economic Environment due to Covid-19.

PUBLICATION

2024

The Duality of Technological Innovation and Dynamic Capabilities: The Micro-Foundation of China's Construction Machinery Industry's Rise Up the Global Value Chain

2024

Digital Transformation and Green Innovation Synergy: Double Drivers for Global Value Chain Upgrading in China's Construction Machinery Industry

2024

SITUATIONAL FACTORS, SOURCES OF STRAIN, AND ETHICAL CONSIDERATIONS OF SELF-EMPLOYED INDIVIDUALS IN CONFLICT AFFECTED REGIONS OF PAKISTAN

2024

The synergistic effects of customer orientation and knowledge management on firm performance

2023

MODERATING EFFECT OF HALAL CERTIFICATION ON THE RELATIONSHIP OF BRAND EQUITY AND REPURCHASE INTENTION OF COSMETICS IN MALAYSIA

2022

Job Satisfaction as Mediator between Job Characteristics, Personality Traits, Work Engagement and Voluntary Turnover Intention: A conceptual Paper

DISCLAIMER: All contents are my personal view & experience. UPM will not be held responsible or liable for any issue including misfortune, accidents, injury, death, damage, lost, delay or inconvenience.

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